mobileVAS

June 10, 2010

BSNL launches 3G ad campaign on trains

Filed under: 3G,3G rollout,Advertising,BSNL,Contracts and Deals,Daily News,India,Public,Wireless Access — fmmonteverde @ 5:20 am

To promote the 3G network it is currently rolling out, BSNL is launching a massive advertising campaign using the nation’s train system.
 
The extensive campaign, involving splashing BSNL-branded advertising all over Rajdhani Trains, is expected to reach 15 million pairs of eyeballs in 34 locations across 11 states, India Infoline

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December 11, 2009

MMSC to power MobileOne MMS traffic

Filed under: ASIA,Acision,Advertising,Facebook,Marketing Campaigns,Mobile,MobileOne,Singapore,Traffic,User Generated Content,YouTube,message delivery service,multimedia messaging service — Editor @ 5:44 pm

www.WirelessFederation.com/news: MobileOne (M1), a leading mobile communications provider in Singapore, deployed Acision Multimedia Messaging Service Centre (MMSC), world’s leading messaging company, to support ongoing growth
in MMS traffic. The announcement was made by MMSC on December 10.
M1’s multimedia channel enables person-to-person, premium content and application-to-person messaging, needed to support mobile marketing activities and also enable uploads [...]

October 20, 2009

Google primes the pump for cloud services

Filed under: Advertising,Business and managed services,Daily News,Google,Operator Services,cloud computing — root @ 7:38 am

Google has launched an international advertising blitz for its cloud-based enterprise solutions.

The online search and advertising giant says more than 2 million businesses now use its online office software and is aiming squarely at capturing more Microsoft and IBM users.

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June 29, 2009

BSNL targets a 3G subscriber base of 100,000 by Sept. (India)

Filed under: 3G,Advertising,BSNL,India,MTNL,Mobile,SK,Service,Subscriber base,marketing — Editor @ 9:10 pm

www.WirelessFederation.com/news: BSNL targets a 3G subscriber base of 100,000 by Sept. (India) State run PSU, BSNL has unveiled that it is targeting a 3G subscriber base of 100,000 by September. Presently, the next generation service is available in 70 cities and has gained just 9,000 subscribers since launching 3G in February 2009. The [...]

June 9, 2009

Vodafone UK returns to advertising with ‘if I ruled the world’ prepay campaign

Filed under: 'if I ruled the world',Ad Expenditure,Advertising,Freedom Pack,Mobile,Mobile Tariff Plan,Newspapers,Online,Prepay Campaign,Radio,TV,UK,Vodafone UK,marketing,mobile operator — Editor @ 7:00 pm

www.WirelessFderation.com/news: Vodafone, one of UK’s leading mobile operators has made its way back to the advertising foray with a new campaign for prepay.
Vodafone had cut ad expenditure by nearly 18% to £54m in 2008, as TV spend dropped by 12.7% and radio by 66% in May 2008.
But the new campaign dubbed as ‘if I ruled [...]

April 22, 2009

Mobile operators post sales of $88 Mn in Jan-Feb’09 (Paraguay)

Filed under: Advertising,GP,Mobile,Mobile Operators,Paraguay,Sales,TV,VSK — Editor @ 3:24 pm

www.WirelessFederation.com/news: The mobile operators of Paraguay have posted sales of USD 88 million during the time period of Jan-Feb’09, up by 16.8% since last year. In the month of February, sales hiked by 14.4% as compared to sales in February 2008. Whereas the sales in February’09 as compared to January’09 fell by 6%. The mobile [...]

Mobile operators post sales of $88 Mn in Jan-Feb’09 (Paraguay)

Filed under: Advertising,GP,Mobile,Mobile Operators,Paraguay,Sales,TV,VSK — Editor @ 3:24 pm

www.WirelessFederation.com/news: The mobile operators of Paraguay have posted sales of USD 88 million during the time period of Jan-Feb’09, up by 16.8% since last year. In the month of February, sales hiked by 14.4% as compared to sales in February 2008. Whereas the sales in February’09 as compared to January’09 fell by 6%. The mobile [...]

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